Test Bank for Launching New Ventures An Entrepreneurial Approach 6th Edition by Allen

$59.00

  • Title: Test Bank for Launching New Ventures An Entrepreneurial Approach 6th Edition by Allen
  • Edition: 6th Edition
  • ISBN-10: 0618641521
  • ISBN-13: 978-0618641529

LAUNCHING NEW VENTURES provides tomorrow’s entrepreneurs with the tools to launch a successful new business in a global marketplace. The text follows the logical development process, from initial idea through drafting of the actual business plan. The sixth edition represents the most current thoughts, ideas, and practices in the field of entrepreneurship. Allen focuses on the pre-startup and startup stages of a new business, with special emphasis on the process and activities that must take place prior to opening a new business. The student-friendly material includes real-world case studies, new venture action plans, and advice from successful entrepreneurs and the author herself. Part One introduces the foundations of entrepreneurship and entrepreneurial opportunity that are important to understanding the decisions that entrepreneurs make, the environment in which they make those decisions, and the tasks they must undertake before launching a new company. Part Two addresses the heart of entrepreneurial activity–the testing of a new business concept through feasibility analysis. Part Three focuses on strategy and drafting the business plan. Part Four looks at planning for growth and change in the new organization.

Download sample

Category:

Description

  • The item being sold is not the textbook. This study guide can be used for your university class / college course or online course / online university / edu online, whether you are studying for your bachelor degree or masters degree. Also great for your short summer courses / summer session.
  • Please note that the files are compressed using the program Winzip.
  • Files ending with the extension (.pdf) can be opened using Adobe Acrobat Reader.
  • Files ending with the extension (.doc) , (.docx) or (.rtf) can be opened using Microsoft Word Viewer 2007.

Reviews

There are no reviews yet.

Be the first to review “Test Bank for Launching New Ventures An Entrepreneurial Approach 6th Edition by Allen”